Entrepreneurs write science fiction now.

Not the entertainment kind.

Not to dream.

But to strategize. I mean — what is that even?

And I don't even know if they realize what they're doing, to be honest.

You've got a generation of entrepreneurs who grew up with a vision of the future that was shaped by science fiction. I mean..why else would the man-child billionaire of the 21st century, who grew up watching Star Trek, and feeling the echos of Apollo 11, and the Space Shuttle and dreamed into the speculative futures of Terminator and HAL, and Her — I mean..am I making my point here? They spend their stacks on building rocket ships, and non-human intelligences, and gewgaws that they basically saw while sitting in their suburban Cineplexes. Of all things..that could be a basis for a future we are inhabiting..this is it??

Heading to Mars isn't destiny. It's a childhood dream, and I mean that in the most pedestrian sense of things. That childhood dream could have been entirely different were the context that shapes what is dreamed been different.

Which, like...raises some questions. Some practical questions. Because I'm kinda done with the whole "what if" thing. I mean, I get it. It's a great way to think about the future. But what if we could actually do something with that thinking? What if we could use science fiction as a tool for strategic thinking and decision-making? What if we could be operationally better at using imagination, and foresight, and Design Fiction, and science fiction to help create strategic visions of the future? Futures we'd actually want to inhabit?

Can we become better at building habitable worlds that draw people into them rather than agonizing about the other guys' futures?

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